KERASTRAIGHT  
Ultimate Treatment is an evolution in straightening and repair. Our semi-permanent treatment has been designed to transform even the most difficult hair into stronger, straighter, repaired hair that’s easy to maintain and gorgeous to the touch. 
 
WHY KERASTRAIGHT 
Suitable for all hair types 
Strengthens & repairs hair, to the very last tip 
Eliminates frizz 
Strengthens hair, to the very last tip 
Humidity resistant 
Formaldehyde-free 
 
Using advanced protein technology, Ultimate Treatment is a game changer, transforming the shape and condition of all hair types. The unique combination of low pH proteins will renew dry, damaged and weak hair, transforming it completely into healthy, straighter and stronger hair that both looks and feels amazing. These incredible repairing agents rebuild the hair with added strength, vitality and shine providing a smooth, soft and straighter finish that lasts for up to 4 months, gradually fading from the hair. 
 
Our innovative treatment will give you the hair you’ve always wanted. Ask your stylist today about how KeraStraight can deliver Gorgeous Made Easy for you. 
 
Kerastraight is designed by hairdressers who understand client needs. It also has the endorsement of some of the greatest award winning hairdressers who value the treatment as not only providing the ultimate results but also the fact that Kerastraight is completely and certifiably safe for the user and consumer. 
 
Is Kerastraight a permanent solution? 
No. Kerastraight is based on the hair's natural protein Keratin and will gradually fade out of the hair. 
 
Can Kerastraight be applied on pre-treated or coloured hair? 
Yes. Kerastraight can be applied to all hair types including highlighted, bleached, coloured and also on hair that has had no history of chemical services (virgin hair). 
 
When can I colour my hair if I want to have a Kerastraight? 
Hair can be coloured within 2 days of the service. 
 
Can Kerastraight be applied on hair that has been permed, chemically straightened or relaxed? 
Yes. The treatment can be used on any hair that has had previous chemical services. 
 
How long does the Treatment last? 
The benefits of the treatment last in the hair for a period of up to 4 months depending on the hair type. On hair that has had previous chemical services the results are more dramatic and last longer. With hair types that are natural with no chemical service history, the results are better and last longer after subsequent treatments. 
 
How long does the service take? 
2 - 2½ hours depending on hair type and length. There are a lot of stages involved in ensuring the perfect result so please ensure you allow enough time. 
 
When can I Shampoo my hair after the Treatment? 
Once the service is complete you can shampoo and treat your hair as normal on the same day. This is a huge bonus compared to the after care of some other products. 
 
Can I use styling products in my hair after the Treatment 
Yes, however your stylist may recommend an alternative styling product to better suit your newly repaired and straightened hair. 
 
 
Will I be able to have the Treatment again after the first application?  
Kerastraight should last between 3-4 months depending on hair type and after-care, but can be re-applied after 30 days. 
 
What After-Care is recommended to ensure best possible results are maintained? 
Kerastraight recommends using only the Kerastraight Shampoo and Conditioner which are Sodium Chloride and Sulphate free and have been specifically developed to maximize the longevity of the treatment, support and maintain your treatment and protect against daily environmental stresses. 
 
 
 
 
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